Fifty years and $500m: the happy business of the smiley symbol
17 mins | Oct 1, 2022
How does the company that owns the smiley face keep it relevant? From clothing to bottles of prosecco, The Smiley Company has stamped its face on everything and sold $486 million worth of products. In this interview with the company's CEO, Will Coldwell discovers how the smiley face has dominated pop culture since the 1950s.
From The Guardian